Earth to Society
Earth to Society
Sustainable Spirits ft. Elise Som, Co-Founder of Mijenta Tequila
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Sustainable Spirits ft. Elise Som, Co-Founder of Mijenta Tequila

We're saying cheers to the New Year with Mijenta Tequila! Mijenta is an artisanal small batch tequila from the highlands of Jalisco, Mexico that launched in August 2020. Behind the brand’s sustainable practices is co-founder Elise Som, a sustainable designer and environmental consultant.  On this episode we discuss some of the crossroads and decisions that come with creating a sustainable tequila brand, luxury and sustainability, as well as reframing ‘perfection’ and expectations for products.

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